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According to Daria Klinskaya http://www.likeni.ru/events/KHotite-uvelichit-okhvat-na-Facebook-Zabudte-pro-foto/ (Want to increase didi games coverage on Facebook? Forget about the photo) while the photos in Facebook passed. This is the conclusion analyst firm Socialbackers. Next, bring your message:
"Examining a 670,000 posts with 4445 pages of brands (excluding celebrities, entertainment and media pages) in the period from October to February 2015, Socialbackers found that organic videopostov coverage is 8.71%. In fotopostov situation worse - only 3, 73%, with organic status text coverage - 5.77%, and the posts with links - 5.29%.
For marketers, this should not come as a surprise. Videos on Facebook showed a huge increase from June 2014. In November, Mark Zuckerberg said that in 5 years the majority of content on Facebook will be a video, and last month he said that the posts with videos get more than 3 billion views per day.
But recently - in April last year - Socialbackers published a study stating that 75% of posts placed brands didi games contain photos and that they ensure maximum involvement - 87% of interactions.
Nevertheless, these data do not mean that it is time to stop post photos to Facebook. Convincing images continue to work well on the audience, just now you need even more attentive to the choice of photos to post. Details: http://www.likeni.ru/events/KHotite-uvelichit-okhvat-na-Facebook-Zabudte-pro-foto/
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