Thursday, November 14, 2013

Perhaps, however, in the near future, in addition to tracking the cursor live to see the face track


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Facebook has for some time pursued ours, likes "and comments that we knew underplay more relevant advertising. Ken Rudin, head of the analytical department of Facebook, the rozrozprával for The Wall Street Journal about the new ways in which the company is testing to improve the tracking of users. One of these new methods is the user's cursor tracking. Objective should be to determine how long as you hold the cursor over the image and advertising, and whether clicking on it. Should also be monitored, whether News (News feed) visible at the moment on the screen. These data should phoneguard help to create a Facebook layout more appropriate news and ads. The Wall Street Journal noted that this kind of monitoring is very unusual and Facebook so far did not go so far as regards the collection of data. Other sites such as Shutterstock watch how long the user holds the cursor over the object phoneguard until you decide to buy a product. Facebook is known for its liberal use of A / B testing (testing, where you test several variants), which tested for their users. Facebook should know within a month whether it makes sense to start with a new way of collecting data. If all goes well testing and bring the desired results, probably will not be long before we will see a sharp deployment.
Perhaps, however, in the near future, in addition to tracking the cursor live to see the face tracking. For example, such a Google patented system of "pay per view". He has a long track users as they look at advertising and what it evokes emotions in them. Perhaps phoneguard this is the place to ask how far companies are able to go for the purpose of obtaining more information and increase revenue. Not remain unnoticed also the issue of privacy. Source: theverge
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